Puthiya Thalaimurai TV is a Tamil news channel headquartered at Chennai, Tamil Nadu, India. It is run by Chennai-based The New Generation Media Corporation, along with Puthiya Thalaimurai Magazine. The Channel is known for promoting the view of Church when reporting events related to KKNPP, the Sri Lankan Tamil issue, Farmers protest, Jallikkatu protests and the Kachatheevu issue. It also report various issues related to Tamil Nadu and Central government departments in a way that create and fuel protests against the central government in the name of Tamil identity. The Channel invested disproportionate coverage time and run scroll texts round the clock in promoting and sustaining the illiterate and mass-mobilized protest against Hydro-carbon extraction at Neduvasal even though the extraction is going on for more than a decade. The channel also campaigned implicitly against Pepsi and Coca-Cola under the cover of promoting natural drinks and ran unique side bars for the purpose.
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